Clarice Smith Performing Arts Center
University of Maryland’s Clarice Smith Performing Arts Center was weighed down by the weekly production of program books for the many organizations that use their facility for performances ranging from instrumental to dance to theater. They turned to Alter Custom Media to redesign, streamline production, and save them money overall in production and printing of their program booklets. Alter did just that by shifting production to a bi-weekly schedule, offering a clean and contemporary redesign, and taking the entire task of design and production of the resulting 23 booklets for the season off the University’s plate. The resulting publications are a huge success and Alter saved the University nearly 20% on labor and production costs.





